$80Billion. That is the estimated market size of the Augmented Reality (AR) by 2025, according a report by Goldman and Sachs.
What is AR? AR is a technology that superimposes a computer-generated image on a user’s view of the real world, thus providing a composite view. It differs from virtual reality (VR) in that VR allows you to disconnect from reality, where augmented reality allows you to experience your actual surroundings
What may have sounded like Sci-Fi gimmick a few years has now morphed into a serious business play. Automotive, food service, healthcare, manufacturing, and even the military are embracing AR. For instance, one interesting application of AR is in manufacturing for use of training on complex machines.
These machines normally would require on-site consultation from an OEM to teach workers how to operate a machine, or even require them to travel to the OEM’s worksite. AR obviates that need, allowing the worker to simulate operation of a machine, all by using holographic images that can be displayed via use of smart glasses or even a mobile phone application.
The cost savings can be enormous, which is why the AR “trend” is exploding across several industries.
Have an Iphone X? Try it yourself. If you can go beyond taking selfies with a T-Rex, you just may find your productivity goes up (as does your “likes” on Instagram).
