Evidence shows that taking initial steps to address market risk and business model development early on can be highly predictive of future success.
The SearchLite can help.
ShapeLog consulted with the The SearchLite to explore the viability of its product in the Physical Therapy industry. Scott and Prianca did a great job facilitating interviews with subject matter experts relevant to this field. With their help we realized within a relatively short timeframe that we needed to reassess our target customer segment for our product to be successful. We look forward to using their services again in the near future and would definitely recommend them to anyone looking to validate their target market for their product/ services.
-- Brian Hayden
CEO, ShapeLog, Inc
The Searchlite team was able to navigate the EMS world and identify best routes for market penetration for the next generation product of Halo Seal. They also uncovered several potential avenues to consider for our sales outreach including advice on our upcoming website. We are extremely happy with the results of the effort they put in.
-- Stuart Shulman
President, Medical Devices, Inc
It was resourceful being able to tap in on The SearchLite’s network to get insights from the different kinds of investors. The SearchLite helped us identify our best target segment and made several good recommendations on the next steps we could take to attract the attention and engage our target segment.
-- John Fitch
President, Decision Driven Solutions
The SearchLite uncovered novel applications for the patented flow cytometry technology that could facilitate early market entry, early revenue generation and new avenues for growth. They had several good recommendations on the best market opportunities for the flow cytometry technology and were able to advise us on aspects that were critical for quick adoption of the technology.
—— Scott Olson
U-M Pediatric Device Consortium
The SearchLite provided path-to-market benchmarking and insights into the commercialization dynamics that our university research team will need to address to build out our targeted cancer therapy solution in order to be attractive to investors and the pharma industry. The information and the process proved very useful and provided actionable information for our team.
—— John Jackson
Tech Launch Arizona, University of Arizona
The SearchLite identified several customer segments that we had not considered. In a couple of cases, they also drilled down to uncover insights relative to industry practices that are relevant to new product commercialization.
—— Dr. Patrick Hines
I was very impressed with the contacts provided by The SearchLite and their positions of influence within Value Analysis Teams as well as their insights on what type of product value is need to achieve commercialization.
—— Gordon Maniere
Advanced Amputee Solutions
The SearchLite process generated helpful insights for the inventor and tech transfer team. We validated some assumptions and generated some new and relevant opportunities to investigate further.
Business Development Advisor
The University of Delaware
The Searchlite process generated relevant insights for the inventor and the tech transfer team. We validated some assumptions and generated some valuable new key findings which has helped define our path to market.
—— Whitney Hough
Venture Development Associate
The University of Alabama
The Innovators-in Residence (IIR) program is a community based learning platform offered by The SearchLite. The IIR program provides an unique opportunity for graduate students and postdoctoral fellows from all backgrounds to gain experience in innovation commercialization, acquire insights into market risk assessment and build relationships with leaders in industry, while trying to solve real-world problems.